COULD YOUR ORGANIZATION BENEFIT FROM GREATER CLARITY AND ALIGNMENT?
In the chaotic business world we operate in today, organizational clarity and alignment doesn’t happen by chance. In his book, James shares how executive teams at high-growth companies leverage clarity and alignment to drive optimal business performance and deliver a superior customer experience.
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Your Next Product Launch Destined to Fail.
In the book, “The UnStoppables: Tapping Your Entrepreneurial Power,” author Bill Schley writes, “The core of any business, the original heart and soul that first allowed you to succeed with customers, never really changes for companies that stay vibrant and relevant, no matter how big they get.” This is so [...]
Need to Increase Employee Engagement? Create a Shared Story.
Employee engagement and employee experience are all the rage. New tools, techniques and technologies are coming out of the woodwork to help executive teams recruit, retain and maintain a highly engaged workforce. Yet, there is one thing every company should already have in place to improve employee engagement. What is [...]
Your Next Product Launch is Destined to Fail.
This year, B2B companies will roll out thousands of new product and service offerings — the majority of which will fail. And the reason they will not succeed has to do with what happens well before these offerings even enter the marketplace. That’s right. According to Harvard Professor Clayton Christensen, upwards [...]
Changes in Your C-Suite. Change Your Story.
When C-suite executives are added to the team, they are brought in for reason. Whether it’s a new CEO or a leader over finance, operations, marketing or HR … that person has been put in place to inject change into the organization. Changes that impact the trajectory of the organization [...]
The National Sales Meeting is Over … Do Not Leave Your Team Asking, What is the Story?
Every year at this time, executives and sales leaders host their National Sales Meetings. They bring their sales teams together to gain clarity and alignment around the marching orders for the coming year. During these meetings leaders layout strategic plans, priorities, playbooks and targets that will be used drive sales [...]
Quarterly and Annual Business Performance is Driven by Clarity.
This is the time of year when executive teams chart the course for the organization. They devise pillars, anchors and initiatives that serve as the cornerstones of their strategy. And for good reason, they want to ensure the organization is aligned. They want everyone moving in the same direction. They [...]
Resources
Below are thought leadership and educational articles written by OnMessage. These articles often appear in CEO Communicator Magazine, the digital publication for C-suite executives and business leaders who aspire to achieve excellence in communications.
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