Start 2021 Strong: Reenergize and Reconnect Your Employees with Your Vision and Strategy.

The pandemic has wreaked havoc on organizational performance over the last 10 months. Therefore, it should not be a big surprise that the recent CEO Benchmarking Report from The Predictive Index found that 56% of CEOs believe employee performance is their most pressing challenge in the new year. That’s why most business leaders are ready to leave 2020 behind and reset the entire mindset of their organizations to ensure 2021 is more energizing, positive and productive.

The truth is, now more than ever, your employees have an unwavering desire to feel connected. To be part of something bigger. They need to believe that their work actually matters and that they aren’t in this alone.

However, with the pandemic and changes in organizational culture employees today feel more disconnected — physically and mentally. This new environment has also made it harder for leaders to foster teamwork, collaboration and unity.

That’s why — starting in Q1 and throughout the coming year — you must put into play a strategic initiative that reconnects and reenergizes your workforce.

How do you do this?

You get back to the basics. You reconnect employees to the core of your business.

Your company’s purpose, the value you bring to the world and why it matters.

To make this happen, your entire leadership team must refresh and reignite the strategic messages and intentional communication programs designed to bring your company story and strategy to life throughout the organization.

This requires a formal, sustained activation plan in support of your corporate purpose, mission and strategy. A plan that fully leverages messaging and communication channels that will reengage, reconnect and reenergize remote employees across the country and around the world.

Do you need to reset your company’s mindset? Do you want to reignite the forward-looking, positive energy that is required to move beyond the pandemic and take your business to new levels?
We can help. We will partner with your leadership team to develop and activate a new story for your company. A story that aligns with your go-to-market strategy and unites your workforce.

Request a briefing with our experts to learn how we can ensure you start 2021 strong and establish the connected, high-energy culture you need to deliver positive business performance in the coming year.