As a CEO or C-suite executive, you are experiencing changes across your business like no generation of business leaders before. And this rapid pace of change is redefining the role of a CEO. Specifically, in the area of strategic communications.
In the past, communication was important … but maybe not at the top of every CEO’s priority list. Today, leading executives understand the correlation between the desired outcome of change and the clarity of strategic communication around that change.
Download this article to learn why executives are taking more ownership in formulating and managing the story around strategic changes they are implementing in their business.